Radcliffe’s Andrea Wilde, owner and director of fast growing mobile spray tan business, Wilde About Tan, has been shortlisted for the regional finals of the Forward Ladies 2017 National Awards.
Andrea is one of 35 entrepreneurial female business leaders who will compete across eleven categories in what promises to be an impactful event. The shortlisted applicants will attend the glittering regional final at the Hilton Birmingham Metropole Hotel on 29th September.
“The nomination for the award came about rather unexpectedly, “ Andrea explains. “I was at HSBC, meeting with my bank manager, and as I gave him a rundown of the plans I have for Wilde About Tan, he started to dig a little deeper, asking for more details about my vision for the franchise.”
With HSBC acting as one of the main sponsors of the Forward Ladies event, Andrea’s bank manager said he would like to nominate her for the Start Up category. Impressed by her business model and obvious passion and enthusiasm for what she does made her the ideal candidate.
“I was flattered,” says Andrea, “but to be honest, I didn’t really think anything would come of it. Then while I was on holiday, I heard that I had been shortlisted.”
It wasn’t until Andrea heard that only five other businesses had been shortlisted in her category from hundreds of applications that the excitement set in.
“I’ve been running my own spray tan business for 14 years, juggling other jobs alongside it as well as raising our family, but last year, I took a step back and decided to really focus on Wilde About Tan.”
Building a franchise seemed like the most logical step to take. With 13 franchisees on board to date, Andrea continues to actively recruit and aims to have a team of 100 by the end of 2018.
While Andrea would say that she couldn’t do what she’s doing without her team, it’s her franchise managers that say they couldn’t do it without her, as Kerry Meadwell, Franchise Manager for the North of the UK, will attest to: “Andrea’s commitment and passion was clear from the word go. In fact, this is what helped me decide to join Wilde About Tan. It is an absolute pleasure to work for someone who is so approachable and open to new ideas, whilst delivering an amazing service to both clients and her growing team.”
Andrea is a prime example of a hard worker who has identified her skills and talents and passion, and used them to not only to further her own career, but those around her.